PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:12 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 Announcing GROW Towards a Better Normal [Summit] https://www.ppchero.com/announcing-grow-towards-a-better-normal-summit/ Mon, 28 Sep 2020 11:00:08 +0000 http://ppchero.com/announcing-grow-towards-a-better-normal-summit/ Join us Thursday, Oct. 1 for a full-day Digital Solutions Summit focused on helping global digital marketers GROW Towards a Better Normal. The summit sessions will span a variety of topics including implementing growth tactics for SEO, driving growth through automation, and optimizing content to increase conversions. Can’t make it live or for the full […]

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]]> Excel Solver: Optimize Your Budgets Across Campaigns [Webinar] https://www.ppchero.com/excel-solver-optimize-your-budgets-across-campaigns-webinar/ Tue, 25 Aug 2020 12:00:53 +0000 http://ppchero.com/excel-solver-optimize-your-budgets-across-campaigns-webinar/ Join Brainlabs on Thursday, August 27, 2020 to learn what Excel Solver is, why you'd use it, and how it works for optimizing budgets across campaigns.

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]]> Last Click is Outdated: Learn to Use Google Analytics’ New Attribution Beta https://www.ppchero.com/last-click-is-outdated-learn-to-use-google-analytics-new-attribution-beta/ Tue, 25 Feb 2020 12:30:00 +0000 http://ppchero.com/last-click-is-outdated-learn-to-use-google-analytics-new-attribution-beta/ Google’s new tool compares how different attribution models impact the valuation of your marketing channels. Attribution models can be beneficial if you are looking for a deeper understanding of the customer journey, changing internal mindsets on how conversion credit is given, or want to look for areas to optimize and grow. Join Briana Ogle from […]

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]]> E-Commerce PPC in 2020: Platform Updates, New Features, and Must-Try Tactics https://www.ppchero.com/e-commerce-ppc-in-2020-platform-updates-new-features-and-must-try-tactics/ Mon, 17 Feb 2020 12:30:00 +0000 http://ppchero.com/e-commerce-ppc-in-2020-platform-updates-new-features-and-must-try-tactics/ Join Elliot Kemp, Digital Marketing Account Manager, from Hanapin Marketing as he walks through the latest e-commerce strategies on digital marketing platforms.

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]]> 5 Reasons to Use Amazon DSP for 2020 and Beyond https://www.ppchero.com/5-reasons-to-use-amazon-dsp-for-2020-and-beyond/ Tue, 28 Jan 2020 12:30:00 +0000 http://ppchero.com/5-reasons-to-use-amazon-dsp-for-2020-and-beyond/ Advertising on Amazon seems like a no-brainer to many B2C advertisers. Amazon is full of high intent users who are ready to buy. In addition to advertising on Amazon, Amazon launched their Demand Side Platform (DSP) last year – and it has helped evolve the way marketers think about and implement programmatic advertising.  The usage […]

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]]> Excel Masterclass for Digital Marketers: 3 Sessions to Supercharge Your Efficiency https://www.ppchero.com/excel-masterclass-for-digital-marketers-3-sessions-to-supercharge-your-efficiency/ Thu, 16 Jan 2020 11:30:43 +0000 http://ppchero.com/excel-masterclass-for-digital-marketers-3-sessions-to-supercharge-your-efficiency/ This webinar will be a deep dive into Excel. The 3 mini-sessions are geared towards improving the way you work.

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]]> Master Your Cross-Channel Paid Social Strategy [Slack Discussion] https://www.ppchero.com/master-your-cross-channel-paid-social-strategy-live-slack-discussion/ Mon, 30 Dec 2019 12:30:14 +0000 http://ppchero.com/master-your-cross-channel-paid-social-strategy-live-slack-discussion/ Paid Social experts Emma Franks from Hanapin and Paul Wicker from AdStage team up in this webinar to dissect the perfect cross-channel paid social strategy.

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]]> Identify & Leverage YouTube Audiences to Drive Organic & Paid Growth https://www.ppchero.com/identify-leverage-youtube-audiences-to-drive-organic-paid-growth/ Tue, 26 Nov 2019 12:45:45 +0000 http://ppchero.com/identify-leverage-youtube-audiences-to-drive-organic-paid-growth/ Join Hanapin Marketing's Andrew Harder and TubeBuddy's Daniel Batal as they walk you through how to sift through one of the world's fastest-growing platforms.

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]]> Hiring a Marketing Agency? Critical Questions that Drive the Right Decision https://www.ppchero.com/hiring-a-marketing-agency-critical-questions-that-drive-the-right-decision/ Mon, 18 Nov 2019 12:30:42 +0000 http://ppchero.com/hiring-a-marketing-agency-critical-questions-that-drive-the-right-decision/ Get a fresh perspective on what you should be looking for in an agency, including the types of questions to ask and the warning signs to look out for.

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]]> Connect the Likes: Tracking Visits to Improve Facebook Ads Performance https://www.ppchero.com/connect-the-likes-tracking-visits-to-improve-facebook-ads-performance/ Mon, 11 Nov 2019 12:30:41 +0000 http://ppchero.com/connect-the-likes-tracking-visits-to-improve-facebook-ads-performance/ Learn to use Facebook offline conversion to track campaigns to real-world outcomes and optimize campaigns for real-world and online results.

<p>The post Connect the Likes: Tracking Visits to Improve Facebook Ads Performance first appeared on PPC Hero.</p>

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