PPC Hero https://www.ppchero.com Thu, 28 Nov 2024 14:02:18 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 The Ultimate Guide to Your Google Ads Account Structure https://www.ppchero.com/the-ultimate-guide-to-your-google-ads-account-structure/ Thu, 28 Nov 2024 11:56:54 +0000 https://www.ppchero.com/?p=28189 To truly maximize your Google Ads budget, you need to focus on more than just your ad copy and targeting – your Google Ads account structure plays a critical role in your advertising efficiency. Yet, with Google Ads’ complex layers and settings, it can be overwhelming to navigate its intricacies. This comprehensive step by step […]

<p>The post The Ultimate Guide to Your Google Ads Account Structure first appeared on PPC Hero.</p>

]]> Unpacking the Data Behind Trump and Harris’ Presidential Election Ad Spending https://www.ppchero.com/unpacking-the-data-behind-trump-and-harris-presidential-election-ad-spending/ Mon, 11 Nov 2024 18:05:52 +0000 https://www.ppchero.com/?p=27868 The 2024 presidential election offered a fascinating study in contrasting campaign strategies. Despite Vice President Kamala Harris outspending President-elect Donald Trump on advertising by $460 million, Trump secured victory.  According to existing FEC filings, Harris allocated $346 million to radio, TV, and digital ads, while Trump spent $147 million. However, ad-tracking firm AdImpact reports that […]

<p>The post Unpacking the Data Behind Trump and Harris’ Presidential Election Ad Spending first appeared on PPC Hero.</p>

]]> The Ultimate Guide to Meta Advertising On Facebook & Instagram https://www.ppchero.com/the-ultimate-guide-to-meta-advertising-on-facebook-instagram/ Fri, 08 Nov 2024 12:21:43 +0000 https://www.ppchero.com/?p=27809 New to Meta advertising and feeling like you’ve landed in Oz? Don’t be intimidated! Facebook and Instagram ads offer a wealth of features, settings, and options to elevate your business. But without a clear roadmap, it can be overwhelming. In this post we’ll walk you through setting up winning campaigns, crafting ad creatives that pop, […]

<p>The post The Ultimate Guide to Meta Advertising On Facebook & Instagram first appeared on PPC Hero.</p>

]]> Essential Strategies for Mastering Amazon Non-Endemic Ads https://www.ppchero.com/essential-strategies-for-mastering-amazon-non-endemic-ads/ Fri, 01 Nov 2024 11:40:27 +0000 https://www.ppchero.com/?p=27716 Discover how to effectively leverage Amazon’s ad platform to reach your target audience and drive results. Amazon’s exclusive beta launch for non-endemic businesses marked a game-changing opportunity for service-based companies to tap into the e-commerce giant’s vast customer base.  With access to Amazon’s extensive user data from Prime Video, Music, Audible, and Alexa devices, businesses […]

<p>The post Essential Strategies for Mastering Amazon Non-Endemic Ads first appeared on PPC Hero.</p>

]]>