PPC Hero https://www.ppchero.com Fri, 13 Dec 2024 16:09:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 The Future of Video Advertising on YouTube: Predictions Of Trends and Innovations https://www.ppchero.com/the-future-of-video-advertising-on-youtube-predictions-of-trends-and-innovations/ Fri, 13 Dec 2024 16:09:40 +0000 https://www.ppchero.com/?p=28310 Social media trends come and go. Marketing techniques that work today may be old news tomorrow, but one thing has remained popular over the past few years – video. When it comes to video-first platforms, YouTube continues to dominate as a powerful platform for long- and short-form video advertising, drawing billions of users each month […]

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]]> Who Needs YouTube? – Netflix Ads: The Video Ads Game Changer https://www.ppchero.com/who-needs-youtube-netflix-ads-the-video-ads-game-changer/ Wed, 29 May 2024 14:56:01 +0000 http://ppchero.com/who-needs-youtube-netflix-ads-the-video-ads-game-changer/ In video advertising space, only one platform has emerged as a formidable contender: Netflix ads. The media brand’s emergence into the space marks a significant departure from the longstanding synonymity of YouTube with online video content and advertising. With its vast subscriber base and innovative content delivery methods, Netflix offer advertisers a refined approach to […]

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]]> Advertisers: How Netflix is Coming for You https://www.ppchero.com/advertisers-how-netflix-is-coming-for-you/ Wed, 22 May 2024 13:34:29 +0000 http://ppchero.com/advertisers-how-netflix-is-coming-for-you/ If you haven’t yet looked at Netflix as an outlet for your advertising budgets, you soon will. Even if you haven’t, that the video-on-demand streaming platform is venturing ever deeper into ads as a revenue source won’t be news. If you have an individual or household subscription, you may well have been alerted to a […]

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]]> How to Capture Your YouTube Ads Audience in 5 Seconds https://www.ppchero.com/how-to-capture-your-youtube-ads-audience-in-5-seconds/ Tue, 14 May 2024 07:55:00 +0000 http://ppchero.com/how-to-capture-your-youtube-ads-audience-in-5-seconds/ You could have the best product in the world, but if your ideal customers don’t know it exists, you’re just spinning your wheels. YouTube ads are a great way to get your video content in front of your audience – but it’s not enough to simply make a video. Low video engagement is the scourge […]

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]]> Changes To The Project-Level Quota Google Ads Display & Video 360 API  https://www.ppchero.com/changes-to-the-project-level-quota-google-ads-display-video-360-api/ Sun, 24 Mar 2024 09:03:48 +0000 http://ppchero.com/changes-to-the-project-level-quota-google-ads-display-video-360-api/ Important news if you have an existing integration can make concurrent Display & Video 360 API requests on Google Ads. From the 2nd of April 2024 The Display & Video 360 API will roll out a new project-level quota of 1500 total (read and write) requests per minute per project and 700 write requests per minute per project. […]

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]]> How to Create Video Marketing That Converts https://www.ppchero.com/how-to-create-video-marketing-that-converts/ Mon, 08 Aug 2022 12:15:00 +0000 http://ppchero.com/how-to-create-video-marketing-that-converts/ A high-performing video marketing strategy should be more than going viral. It’s crucial to make viewers take action. See how to create video marketing that converts.

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]]> Past, Present, and Future: Social recommendations for the Festive Season https://www.ppchero.com/social-recommendations-for-festive-season/ Tue, 09 Nov 2021 13:15:00 +0000 http://ppchero.com/social-recommendations-for-festive-season/ Brainlabs Global VP of Social, Ofir Halfon, helps you prepare for the holiday season with a 2020-2021 CPA vs CPM analysis and Social recommendations for the UK and US market.

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]]> How to Get the Most Out of Facebook Video Ads Strategy https://www.ppchero.com/facebook-video-ad-strategy/ Wed, 27 Oct 2021 12:15:00 +0000 http://ppchero.com/facebook-video-ad-strategy/ Are you looking to get the most out of your Facebook video ads? Here's a quick guide with everything you need, from goal-setting to video styles!

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]]> 2021 Amazon Advertising Trends https://www.ppchero.com/2021-amazon-advertising-trends/ Wed, 18 Aug 2021 12:15:00 +0000 http://ppchero.com/2021-amazon-advertising-trends/ Learn about new advertising trends on Amazon. How effective are different types of advertising tools and what has been the experience of sellers using them.

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]]> 4 Versatile Conversion Rate Optimization Strategies to Supercharge Your Marketing Strategy https://www.ppchero.com/4-versatile-conversion-rate-optimization-strategies-to-supercharge-your-marketing-strategy/ Wed, 04 Aug 2021 12:15:00 +0000 http://ppchero.com/4-versatile-conversion-rate-optimization-strategies-to-supercharge-your-marketing-strategy/ When trying to increase conversions, it’s not enough to just make visually appealing content. There are many marketing strategies you can use to your advantage.

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