PPC Hero

Changes To The Project-Level Quota Google Ads Display & Video 360 API

kelvinnewman — Sun, 24 Mar 2024 09:03:48 +0000

Important news if you have an existing integration can make concurrent Display & Video 360 API requests on Google Ads. From the 2nd of April 2024 The Display & Video 360 API will roll out a new project-level quota of 1500 total (read and write) requests per minute per project and 700 write requests per minute per project. […]

The post Changes To The Project-Level Quota Google Ads Display & Video 360 API first appeared on PPC Hero.

Native Ads Are Like Display Ads….Right?

Kamlyn Spivey — Wed, 14 Apr 2021 12:15:00 +0000

The difference between Native and Display ads can be difficult to understand or see. Here's how Native Ads are different from Display ads and how they perform.

The post Native Ads Are Like Display Ads….Right? first appeared on PPC Hero.

Thinking Simply About Ad Campaign Design

Chadd Powell — Mon, 23 Nov 2020 14:15:00 +0000

One strategists looks to industrial designer Dieter Rams and his 10 principles of good design and applies 4 principles to PPC campaign builds.

The post Thinking Simply About Ad Campaign Design first appeared on PPC Hero.

An Intro to Amazon Sponsored Display Ad Campaigns

Urvi Dhanesha — Wed, 21 Oct 2020 12:15:00 +0000

One eCommerce specialist gives a walkthrough of the audience and product targeting options available for Amazon advertisers who are testing display ads.

The post An Intro to Amazon Sponsored Display Ad Campaigns first appeared on PPC Hero.

Top Tips To Get The Most From Microsoft’s New Shutterstock API

Danielle Strouther — Fri, 28 Aug 2020 12:15:00 +0000

Microsoft Advertising has given its users access to high-quality images with their new Shuttershock partnership. Here’s how you can make the most of it.

The post Top Tips To Get The Most From Microsoft’s New Shutterstock API first appeared on PPC Hero.

Discovery Ads for New Customer Acquisition

Brittany Sager — Tue, 21 Jul 2020 12:15:00 +0000

Discovery Ads are a new opportunity to reach users in three different channels: Youtube, Gmail, and the Discover Feed. Here are early results for one brand.

The post Discovery Ads for New Customer Acquisition first appeared on PPC Hero.

The Guide To Google Ads’ Reach Planner

Ryan Opal — Mon, 20 Jul 2020 12:15:00 +0000

In this post, we dive into the latest version of Google Ads' Reach Planner as if we had never used it before and were creating a brand new media plan.

The post The Guide To Google Ads’ Reach Planner first appeared on PPC Hero.

Audit Google Display Placements Like a Boss

Madison Feldhake — Wed, 27 May 2020 12:15:00 +0000

Understand the importance of being diligent on display campaign auditing to reduce wasted spend, gather quality data, and narrow down your target audiences.

The post Audit Google Display Placements Like a Boss first appeared on PPC Hero.

Google Local Campaigns How-To

Mike Matta — Thu, 09 Apr 2020 12:15:00 +0000

Looking for a way to drive customers through the front door? This overview includes the requirements needed to run these campaigns and how to set it up.

The post Google Local Campaigns How-To first appeared on PPC Hero.

A Quick Look at Walmart Media and Spiceworks

Jenna Kelly — Wed, 18 Mar 2020 12:15:00 +0000

Digital Marketing is ever-changing. New platforms, networks, and services pop up every month. Keep up-to-date with PPC Hero.

The post A Quick Look at Walmart Media and Spiceworks first appeared on PPC Hero.