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Ultimate Guide to Product Data Feed Management

kelvinnewman — Fri, 24 May 2024 12:37:50 +0000

From the early days of simple online catalogs to today’s dynamic, data-driven shopping experiences, the e-commerce landscape has seen a monumental shift, driven by advances in technology and changes in consumer behavior. This transformation has not only expanded the reach of retailers but also heightened the competition and complexity of selling online. Overview of the […]

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Retail Search is the New PPC

Anders Hjorth — Tue, 28 Jun 2022 12:15:16 +0000

“Amazon Ads, why?”. It all started for me back in 2018 when I interviewed some of the world’s leading PPC experts and surveyed award-winning paid search agencies. They were all doing Google Shopping campaigns but what about Amazon Ads? Very few of them invested there. Since then, Amazon Ads has caught up on both Meta […]

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Using Geo-Targeting to Get Customers Back in Stores

freyajones — Wed, 20 Apr 2022 12:15:07 +0000

Learn more about the UK geo-targeting options available and start minimizing wasted ad spend!

The post Using Geo-Targeting to Get Customers Back in Stores first appeared on PPC Hero.

Using Google Ads for Shopify Success

nikolasekulic — Wed, 23 Mar 2022 12:15:00 +0000

There’s a lot that goes into building a successful Shopify store. Learn how to use Google Ads to ensure Shopify success in 2022.

The post Using Google Ads for Shopify Success first appeared on PPC Hero.

5 Tips To Running A Successful Google Ads Campaign This Black Friday

lilyannhyland — Tue, 19 Oct 2021 12:15:00 +0000

Looking to stand out this Black Friday? Follow these five tips that'll teach you how to prepare and run, a successful Google Ads Campaign.

The post 5 Tips To Running A Successful Google Ads Campaign This Black Friday first appeared on PPC Hero.

How to Decide Where to Invest in Paid ECommerce Ads: 4 Questions to Ask

jakerheude — Wed, 06 Oct 2021 12:15:00 +0000

Picking the right investment is one of the biggest concerns eCommerce business owners have. These questions can point you in the right direction.

The post How to Decide Where to Invest in Paid ECommerce Ads: 4 Questions to Ask first appeared on PPC Hero.

Why Chatbot Marketing is the Future in Marketing

jimmyrodriguez — Mon, 04 Oct 2021 12:15:00 +0000

Businesses use chatbot marketing to improve the customers experience. Discover how chatbot marketing is changing the way customers interact with brands.

The post Why Chatbot Marketing is the Future in Marketing first appeared on PPC Hero.

2021 Amazon Advertising Trends

Milos Culafic — Wed, 18 Aug 2021 12:15:00 +0000

Learn about new advertising trends on Amazon. How effective are different types of advertising tools and what has been the experience of sellers using them.

The post 2021 Amazon Advertising Trends first appeared on PPC Hero.

How To Increase E-Commerce Conversions On A Shoestring Budget

Luke Carlino — Wed, 28 Jul 2021 12:15:00 +0000

Struggling to improve your conversion rate on limited funds? Read how to increase e-commerce conversions on a shoestring budget to watch your business grow.

The post How To Increase E-Commerce Conversions On A Shoestring Budget first appeared on PPC Hero.

4 Factors that Influence Ecommerce Paid Search Conversion Performance

Stephanie White — Wed, 30 Jun 2021 12:15:00 +0000

There are many factors that can have a negative impact on paid search conversion performance, including prices, shipping costs, and competition.

The post 4 Factors that Influence Ecommerce Paid Search Conversion Performance first appeared on PPC Hero.