PPC Hero https://www.ppchero.com Thu, 07 Nov 2024 17:14:52 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 Crafting Powerful (Yet Simple) LinkedIn Creative https://www.ppchero.com/crafting-powerful-yet-simple-linkedin-ads-creative/ Thu, 07 Nov 2024 16:05:12 +0000 https://www.ppchero.com/?p=27798 With over 1 billion members, and access to key decision-makers across industries, LinkedIn is the go-to platform for professionals to connect, engage, and make strategic decisions. That being true, standing out amidst the noise requires more than just targeting the right audience — it’s about crafting creative and compelling ad content that resonates. It’s crucial […]

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]]> Everything I’ve learned conducting 912 FB & LinkedIn ad account audits in 8 years https://www.ppchero.com/everything-ive-learned-conducting-912-fb-linkedin-ad-account-audits-in-8-years/ Wed, 18 Sep 2024 11:01:02 +0000 https://www.ppchero.com/?p=27405 When I joined Hootsuite & AdEspresso as a Facebook and LinkedIn ads expert back in 2016, I already had about 6 years of experience running Facebook ads. My journey started before Facebook even had a conversion pixel! Despite that, I learned fresh, invaluable insights from all the ad account audits I ever conducted. At the […]

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]]> You Can Now Buy Ads On Roku, Samsung and NBCUniversal Through LinkedIn’s Campaign Manager https://www.ppchero.com/you-can-now-buy-ads-on-roku-samsung-and-nbcuniversal-through-linkedins-campaign-manager/ Fri, 05 Apr 2024 12:56:55 +0000 http://ppchero.com/you-can-now-buy-ads-on-roku-samsung-and-nbcuniversal-through-linkedins-campaign-manager/ LinkedIn Connected TV (or CTV as it’s also known) Adverts have been a growing opportunity for digital first advertisers. LinkedIn has just announced a whole heap of additional functionality they’ve added to the campaign manager platform. You can read more about what’s been announced on their website. Penny Price, VP, Marketing Solutions at LinkedIn told […]

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]]> The Digital Marketing Certifications Most Worth Your Time https://www.ppchero.com/the-digital-marketing-certifications-most-worth-your-time/ Tue, 07 Dec 2021 13:15:00 +0000 http://ppchero.com/the-digital-marketing-certifications-most-worth-your-time/ An easy to follow guide to the world of online digital marketing certifications, as well as an explanation of their value to both beginners and professionals.

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]]> LinkedIn Dynamic Ads for B2B https://www.ppchero.com/linkedin-dynamic-ads-for-b2b/ Tue, 26 Oct 2021 12:15:00 +0000 http://ppchero.com/linkedin-dynamic-ads-for-b2b/ How do you make your ads stand out among the rest? LinkedIn Dynamic Ads might be the difference your company needs to run a successful LinkedIn Ads Campaign.

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]]> Best Creative Practices when building LinkedIn Ads https://www.ppchero.com/best-creative-practices-when-building-linkedin-ads/ Tue, 03 Aug 2021 12:15:00 +0000 http://ppchero.com/best-creative-practices-when-building-linkedin-ads/ Utilizing the correct creative techniques when building LinkedIn Ads, gives you an advantage when it comes to generating high-quality, high-intent leads.

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]]> 11 Amazing LinkedIn Features You Must Use in 2021 https://www.ppchero.com/11-amazing-linkedin-features-you-must-use-in-2021/ Thu, 01 Apr 2021 12:15:00 +0000 http://ppchero.com/11-amazing-linkedin-features-you-must-use-in-2021/ LinkedIn is the best platform to get leads. Check 11 amazing LinkedIn features that will save you time and will help to achieve your business goals.

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]]> B2B Lead Generation on LinkedIn: The Whats, Whys, and Hows https://www.ppchero.com/b2b-lead-generation-on-linkedin-the-whats-whys-and-hows/ Mon, 22 Mar 2021 13:15:00 +0000 http://ppchero.com/b2b-lead-generation-on-linkedin-the-whats-whys-and-hows/ LinkedIn is the social network for B2B marketing. However, getting the results you want from the platform is not as easy or straightforward as you’d think.

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]]> How to Create Thumb-stopping Social Ads https://www.ppchero.com/create-thumb-stopping-social-ads-how-to/ Wed, 09 Dec 2020 14:15:00 +0000 http://ppchero.com/create-thumb-stopping-social-ads-how-to/ No one is really looking forward to seeing another ad. Overcome banner blindness with Bahador's top tips for creating attention-grabbing social media ads.

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]]> LinkedIn Events: Mixing Your Organic and Paid Strategy to drive Webinar Registrations https://www.ppchero.com/linkedin-events-mixing-your-organic-and-paid-strategy-to-drive-webinar-registrations/ Thu, 03 Dec 2020 14:15:00 +0000 http://ppchero.com/linkedin-events-mixing-your-organic-and-paid-strategy-to-drive-webinar-registrations/ LinkedIn Events is an elegant solution to driving registrants to online events. Learn a LinkedIn Event strategy that will set your audience’s interest ablaze!

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