PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:12 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 Eliminating Conflict to Maximize CRO and SEO Efforts https://www.ppchero.com/eliminating-conflict-to-maximize-cro-and-seo-efforts/ Tue, 15 Sep 2020 12:15:00 +0000 http://ppchero.com/eliminating-conflict-to-maximize-cro-and-seo-efforts/ Learn how conversion rate optimization (CRO) and search engine optimization (SEO) strategies can work together by eliminating conflicting tactics.

<p>The post Eliminating Conflict to Maximize CRO and SEO Efforts first appeared on PPC Hero.</p>

]]> 3 Ways To Build Customer Loyalty During A Crisis https://www.ppchero.com/3-ways-to-build-customer-loyalty-during-a-crisis/ Tue, 02 Jun 2020 12:15:00 +0000 http://ppchero.com/3-ways-to-build-customer-loyalty-during-a-crisis/ The 3 strategies in this blog are meant to help your brand better relate to customers during a crisis, ultimately increasing your customers' lifetime value.

<p>The post 3 Ways To Build Customer Loyalty During A Crisis first appeared on PPC Hero.</p>

]]> Understanding & Addressing Concerns of Your Website Users https://www.ppchero.com/understanding-addressing-concerns-of-your-website-users/ Mon, 03 Feb 2020 13:15:00 +0000 http://ppchero.com/understanding-addressing-concerns-of-your-website-users/ If the goal of conversion rate optimization (CRO) is to alter users’ behavior, we need to first understand how they currently behave and what’s preventing them from taking that desired action.

<p>The post Understanding & Addressing Concerns of Your Website Users first appeared on PPC Hero.</p>

]]> 5 Optimization Tips to Maximize Sales This Holiday Season https://www.ppchero.com/5-optimization-tips-to-maximize-sales-this-holiday-season/ Wed, 06 Nov 2019 13:15:36 +0000 http://ppchero.com/5-optimization-tips-to-maximize-sales-this-holiday-season/ As advertisers, we need to take advantage of the upcoming holiday sales predictions and position ourselves for an outrageously successful holiday season. To set yourself up for success, we’ve highlighted 5 tips to maximize your online sales.

<p>The post 5 Optimization Tips to Maximize Sales This Holiday Season first appeared on PPC Hero.</p>

]]> 3 Common Reasons Why Marketers Don’t Invest in Their Post-Click Experience… & Why That’s a Big Mistake https://www.ppchero.com/3-common-reasons-why-marketers-dont-invest-in-their-post-click-experience-why-thats-a-big-mistake/ Thu, 01 Aug 2019 12:15:09 +0000 http://ppchero.com/3-common-reasons-why-marketers-dont-invest-in-their-post-click-experience-why-thats-a-big-mistake/ It's important to give CRO time, money, and much-needed love and attention. My goal is to offer some clarity on why you should stop blaming these 3 things on not doing CRO and just do it already. It just makes sense!

<p>The post 3 Common Reasons Why Marketers Don’t Invest in Their Post-Click Experience… & Why That’s a Big Mistake first appeared on PPC Hero.</p>

]]> Successful Landing Page Components – 2019 PPC Hero Summit Recap https://www.ppchero.com/successful-landing-page-components-2019-ppc-hero-summit-recap/ Thu, 09 May 2019 12:15:20 +0000 http://ppchero.com/successful-landing-page-components-2019-ppc-hero-summit-recap/ You may be doing a phenomenal job capturing traffic, but a poor landing page experience will ensure you’re not capturing those leads. Check out this recap of our PPC Hero Summit session to learn about 5 components that will lead to a successful landing page.

<p>The post Successful Landing Page Components – 2019 PPC Hero Summit Recap first appeared on PPC Hero.</p>

]]> The Best Marketers Make CRO a Top Priority https://www.ppchero.com/the-best-marketers-make-cro-a-top-priority/ Wed, 13 Feb 2019 13:16:17 +0000 http://ppchero.com/the-best-marketers-make-cro-a-top-priority/ For the last 5 years, conversion rate optimization (CRO) has been a top priority for marketers. This past year, it followed AI/machine learning by just 1%.

<p>The post The Best Marketers Make CRO a Top Priority first appeared on PPC Hero.</p>

]]> How We Gained $21,000 More in Revenue by Changing One Color https://www.ppchero.com/gaining-an-increase-in-revenue-by-changing-1-color/ Thu, 20 Sep 2018 12:30:35 +0000 http://ppchero.com/gaining-an-increase-in-revenue-by-changing-1-color/ Testing button color, or the color of any element on your page can be extremely rewarding - if it is done correctly. See how you can turn a simple test into drastic results.

<p>The post How We Gained $21,000 More in Revenue by Changing One Color first appeared on PPC Hero.</p>

]]> Creating a Seamless Pre- to Post-Click Experience https://www.ppchero.com/creating-a-seamless-pre-to-post-click-experience/ Thu, 29 Mar 2018 12:30:16 +0000 http://ppchero.com/creating-a-seamless-pre-to-post-click-experience/ How often are you taking into consideration what you’re offering users throughout their entire experience with your brand? Is the pre- to post-click experience seamless?

<p>The post Creating a Seamless Pre- to Post-Click Experience first appeared on PPC Hero.</p>

]]> How To Boost Post-Holiday Sales with Conversion Rate Optimization https://www.ppchero.com/how-to-boost-post-holiday-sales-with-conversion-rate-optimization/ Wed, 27 Dec 2017 12:45:10 +0000 http://ppchero.com/how-to-boost-post-holiday-sales-with-conversion-rate-optimization/ Optimizing e-commerce websites can be a bit overwhelming, especially when struggling through post-holiday blues. Check out some examples of how to approach your e-commerce optimizations.

<p>The post How To Boost Post-Holiday Sales with Conversion Rate Optimization first appeared on PPC Hero.</p>

]]>