PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:25 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 PPC Ad Copy 101: How to Write Compelling Ad Copy That Converts https://www.ppchero.com/write-an-ad-copy-that-converts/ Mon, 21 Mar 2022 12:15:00 +0000 http://ppchero.com/write-an-ad-copy-that-converts/ Struggling to write compelling PPC ad copy? Then follow the simple steps listed here to create attention-grabbing ads and boost your conversions!

<p>The post PPC Ad Copy 101: How to Write Compelling Ad Copy That Converts first appeared on PPC Hero.</p>

]]> Testing the Power of the YouTube Lead Form Extension https://www.ppchero.com/testing-the-power-of-the-youtube-lead-form-extension/ Tue, 20 Jul 2021 12:15:00 +0000 http://ppchero.com/testing-the-power-of-the-youtube-lead-form-extension/ YouTube remains a strong platform and the lead form extensions make it all the more accessible. These are the exciting results of my recent lead form test.

<p>The post Testing the Power of the YouTube Lead Form Extension first appeared on PPC Hero.</p>

]]> Is There a New Way to Fill the B2B Funnel? https://www.ppchero.com/is-there-a-new-way-to-fill-the-b2b-funnel/ Tue, 16 Feb 2021 14:15:00 +0000 http://ppchero.com/is-there-a-new-way-to-fill-the-b2b-funnel/ We created a funnel that leads the user along the optimal path while giving them the flexibility to self educate and consume content at their own pace.

<p>The post Is There a New Way to Fill the B2B Funnel? first appeared on PPC Hero.</p>

]]> Do Display URLs Matter in Paid Search? https://www.ppchero.com/do-display-urls-matter-in-paid-search/ Tue, 15 Dec 2020 14:15:00 +0000 http://ppchero.com/do-display-urls-matter-in-paid-search/ Does the URL displayed in your ad make an impact on performance? In this article, we are going to show you that it can make a difference.

<p>The post Do Display URLs Matter in Paid Search? first appeared on PPC Hero.</p>

]]> Tracking Experiments Across Multiple Google Ads Accounts [Case Study] https://www.ppchero.com/tracking-experiments-across-multiple-google-ads-accounts-case-study/ Wed, 11 Nov 2020 14:15:00 +0000 http://ppchero.com/tracking-experiments-across-multiple-google-ads-accounts-case-study/ One Sr. Strategist takes a deep dive into tracking and presenting test results when testing a change across multiple Google Ads accounts.

<p>The post Tracking Experiments Across Multiple Google Ads Accounts [Case Study] first appeared on PPC Hero.</p>

]]> Evaluation and Insights on LinkedIn Message Ads (InMail) https://www.ppchero.com/evaluation-and-insights-on-linkedin-message-ads-inmail/ Wed, 08 Jul 2020 12:15:00 +0000 http://ppchero.com/evaluation-and-insights-on-linkedin-message-ads-inmail/ This post breaks down one digital marketer's LinkedIn InMail ad test and the resulting insights.

<p>The post Evaluation and Insights on LinkedIn Message Ads (InMail) first appeared on PPC Hero.</p>

]]> Tips for Building Expansion Proposals https://www.ppchero.com/tips-for-building-expansion-proposals/ Mon, 06 Jul 2020 12:15:00 +0000 http://ppchero.com/tips-for-building-expansion-proposals/ This post outlines a few things that “past you” can do to make “future you” look like a genius as you expand your business’s marketing plan.

<p>The post Tips for Building Expansion Proposals first appeared on PPC Hero.</p>

]]> Sustaining Client Relationships When Marketing Budgets Are Low [3 Tips] https://www.ppchero.com/sustaining-client-relationships-when-marketing-budgets-are-low-3-tips/ Wed, 17 Jun 2020 12:15:00 +0000 http://ppchero.com/sustaining-client-relationships-when-marketing-budgets-are-low-3-tips/ Here are 3 tips to sustain the relationship between an account manager and a client when paid media marketing budgets are low.

<p>The post Sustaining Client Relationships When Marketing Budgets Are Low [3 Tips] first appeared on PPC Hero.</p>

]]> Facebook Ad Types: How to Choose the Best One https://www.ppchero.com/facebook-ad-types-how-to-choose-the-best-one/ Mon, 06 Apr 2020 12:15:00 +0000 http://ppchero.com/facebook-ad-types-how-to-choose-the-best-one/ Facebook has many different types of ads you can use, from single image ads to video ads, but which ad type performs the best?

<p>The post Facebook Ad Types: How to Choose the Best One first appeared on PPC Hero.</p>

]]> Quora’s Lead Gen Ads Beta: Ready For Round Two https://www.ppchero.com/quoras-lead-gen-ads-beta-ready-for-round-two/ Wed, 20 Nov 2019 12:45:10 +0000 http://ppchero.com/quoras-lead-gen-ads-beta-ready-for-round-two/ In our latest beta test with Quora, we found that there’s another major reason to test younger ad platforms and betas within those platforms: The personalized attention.

<p>The post Quora’s Lead Gen Ads Beta: Ready For Round Two first appeared on PPC Hero.</p>

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