PPC Hero https://www.ppchero.com Wed, 15 Jan 2025 16:25:39 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 The Most Common Mistakes We See in SaaS PPC Campaigns https://www.ppchero.com/the-most-common-mistakes-we-see-in-saas-ppc-campaigns/ Thu, 19 Dec 2024 16:33:30 +0000 https://www.ppchero.com/?p=28361 Building successful PPC campaigns for SaaS presents unique challenges even to the most seasoned marketers. First off, sales cycles are lengthy compared to other industries, which makes tracking final conversions tricky. Moreover, the specifics of the SaaS niche requires that PPC campaigns align with the customer’s journey and product/pricing model. And that’s just the tip […]

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