PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:19 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 How to Enhance Your PPC System with Artificial Intelligence https://www.ppchero.com/how-to-enhance-your-ppc-system-with-artificial-intelligence/ Wed, 11 Aug 2021 12:15:00 +0000 http://ppchero.com/how-to-enhance-your-ppc-system-with-artificial-intelligence/ AI is more than just a tech trend. It can take your advertising efforts to the next level and boost your ads’ performance. Learn how AI can enhance PPC.

<p>The post How to Enhance Your PPC System with Artificial Intelligence first appeared on PPC Hero.</p>

]]> Best Practices to Maximize Connected TV Advertising https://www.ppchero.com/best-practices-to-maximize-connected-tv-advertising/ Wed, 12 May 2021 12:15:00 +0000 http://ppchero.com/best-practices-to-maximize-connected-tv-advertising/ Connected TV campaigns should pair with other paid media campaigns to drive conversions and take advantage of each targeting tactic to maximize inventory.

<p>The post Best Practices to Maximize Connected TV Advertising first appeared on PPC Hero.</p>

]]> How to Build a Winning Native Advertising Strategy https://www.ppchero.com/how-to-build-a-winning-native-advertising-strategy/ Wed, 16 Sep 2020 12:15:00 +0000 http://ppchero.com/how-to-build-a-winning-native-advertising-strategy/ Native advertising is one of the best ways to gain increased engagement from high-intent audiences. Learn how to build a winning native strategy from an expert.

<p>The post How to Build a Winning Native Advertising Strategy first appeared on PPC Hero.</p>

]]> Why You Should Take Connected TV Seriously https://www.ppchero.com/why-you-should-take-connected-tv-seriously/ Tue, 28 Jul 2020 12:15:00 +0000 http://ppchero.com/why-you-should-take-connected-tv-seriously/ Connected TV allows for greater reach, better targeting, increased measurement, and more control over frequency capping than traditional TV advertising.

<p>The post Why You Should Take Connected TV Seriously first appeared on PPC Hero.</p>

]]> Webinar Today! Pitching Programmatic: Get Your CMO On Board https://www.ppchero.com/webinar-today-pitching-programmatic-get-your-cmo-on-board/ Thu, 11 Jun 2020 11:00:27 +0000 http://ppchero.com/webinar-today-pitching-programmatic-get-your-cmo-on-board/ Join James Sexton from Brainlabs and Alex Lamoureux from Acquisio as they discuss all the things you need to know when you decide to leap into programmatic - from choosing platforms to leadership buy-in.

<p>The post Webinar Today! Pitching Programmatic: Get Your CMO On Board first appeared on PPC Hero.</p>

]]> Hulu Advertising: What You Need to Know About It https://www.ppchero.com/hulu-advertising-what-you-need-to-know-about-it/ Tue, 07 Apr 2020 12:15:00 +0000 http://ppchero.com/hulu-advertising-what-you-need-to-know-about-it/ Hulu: you know it, you love it, you probably binge it (guilty). Here's what you need to know about advertising on it.

<p>The post Hulu Advertising: What You Need to Know About It first appeared on PPC Hero.</p>

]]> A Quick Look at Walmart Media and Spiceworks https://www.ppchero.com/a-quick-look-at-walmart-media-and-spiceworks/ Wed, 18 Mar 2020 12:15:00 +0000 http://ppchero.com/a-quick-look-at-walmart-media-and-spiceworks/ Digital Marketing is ever-changing. New platforms, networks, and services pop up every month. Keep up-to-date with PPC Hero.

<p>The post A Quick Look at Walmart Media and Spiceworks first appeared on PPC Hero.</p>

]]> 4 Tips to Make Your DV360 Campaigns Heroic https://www.ppchero.com/4-tips-to-make-your-dv360-campaigns-heroic/ Wed, 04 Mar 2020 13:15:00 +0000 http://ppchero.com/4-tips-to-make-your-dv360-campaigns-heroic/ Time is tight, clients need our attention and performance still needs to happen. We have compiled a few tips to help streamline your DV360 campaigns.

<p>The post 4 Tips to Make Your DV360 Campaigns Heroic first appeared on PPC Hero.</p>

]]> Programmatic Guide: Google Display & Video 360 https://www.ppchero.com/display-video-360-programmatic-guide/ Tue, 04 Feb 2020 13:15:34 +0000 http://ppchero.com/display-video-360-programmatic-guide/ If you’re interested in expanding your digital marketing efforts in 2020, Display & Video 360 is a great way to get started.

<p>The post Programmatic Guide: Google Display & Video 360 first appeared on PPC Hero.</p>

]]> Getting Started with Programmatic Advertising https://www.ppchero.com/getting-started-with-programmatic-advertising/ Tue, 14 Jan 2020 13:15:02 +0000 http://ppchero.com/getting-started-with-programmatic-advertising/ Learn what programmatic is, the top 4 questions to ask when getting started, and learn about 3 resources to help guide your programmatic next steps.

<p>The post Getting Started with Programmatic Advertising first appeared on PPC Hero.</p>

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