PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:19 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 How to Enhance Your PPC System with Artificial Intelligence https://www.ppchero.com/how-to-enhance-your-ppc-system-with-artificial-intelligence/ Wed, 11 Aug 2021 12:15:00 +0000 http://ppchero.com/how-to-enhance-your-ppc-system-with-artificial-intelligence/ AI is more than just a tech trend. It can take your advertising efforts to the next level and boost your ads’ performance. Learn how AI can enhance PPC.

<p>The post How to Enhance Your PPC System with Artificial Intelligence first appeared on PPC Hero.</p>

]]> Sessions 7 & 8 at the PPC Hero Summit Feature Optmyzr and Hanapin Speakers https://www.ppchero.com/sessions-7-8-at-the-ppc-hero-summit-feature-optmyzr-and-hanapin-speakers/ Fri, 07 Feb 2020 12:45:00 +0000 http://ppchero.com/sessions-7-8-at-the-ppc-hero-summit-feature-optmyzr-and-hanapin-speakers/ The 2020 PPC Hero Summit starts next Wednesday, February 12th at 11am EST. This FREE, online event is designed for digital marketers who do more than just PPC in their role. Are you registered yet?

<p>The post Sessions 7 & 8 at the PPC Hero Summit Feature Optmyzr and Hanapin Speakers first appeared on PPC Hero.</p>

]]> 4 Ways You’re Not Utilising AI Properly In Your PPC Campaigns https://www.ppchero.com/4-ways-youre-not-utilising-ai-properly-in-your-ppc-campaigns/ Fri, 17 Jan 2020 13:15:00 +0000 http://ppchero.com/4-ways-youre-not-utilising-ai-properly-in-your-ppc-campaigns/ AI can save your business time and perfect your PPC campaigns. But, only if you’re using it properly. Find out if you’re making these common mistakes here.

<p>The post 4 Ways You’re Not Utilising AI Properly In Your PPC Campaigns first appeared on PPC Hero.</p>

]]> The #1 Job Skill For Digital Marketers in 2020 https://www.ppchero.com/the-1-job-skill-for-digital-marketers-in-2020/ Thu, 14 Nov 2019 13:00:18 +0000 http://ppchero.com/the-1-job-skill-for-digital-marketers-in-2020/ The digital landscape is changing and we must adapt! In order to stay a top-performer in the digital marketing world, you need to work on 1 skill in 2020.

<p>The post The #1 Job Skill For Digital Marketers in 2020 first appeared on PPC Hero.</p>

]]> Thriving in an AI World: Tips for PPC Professionals https://www.ppchero.com/thriving-in-an-ai-world-tips-for-ppc-professionals/ Mon, 12 Aug 2019 11:00:24 +0000 http://ppchero.com/thriving-in-an-ai-world-tips-for-ppc-professionals/ Former Google Ads evangelist Frederick Vallaeys along with Hanapin's own Jeff Baum will give you guidance to thrive in this new AI landscape, as well as provide some brand new research and insights on AI and automation, brought to you by the Hanapin Research team. Save your seat today!

<p>The post Thriving in an AI World: Tips for PPC Professionals first appeared on PPC Hero.</p>

]]> Nerd Out With Us! Machine Learning in PPC + Creating Killer Strategies https://www.ppchero.com/nerd-out-with-us-machine-learning-in-ppc-creating-killer-strategies/ Tue, 06 Feb 2018 17:30:54 +0000 http://ppchero.com/nerd-out-with-us-machine-learning-in-ppc-creating-killer-strategies/ In this post, we highlight the first two sessions of the PPC Hero Summit. Brad Geddes and Jeff Allen will talk about machine learning, while Michael Knight and Aaron Childs will discuss how to develop a killer search and social strategy. The PPC Hero Summit is Wednesday, February 28th from 11am - 2pm.

<p>The post Nerd Out With Us! Machine Learning in PPC + Creating Killer Strategies first appeared on PPC Hero.</p>

]]> The PPC Battle: Human vs. Machine https://www.ppchero.com/the-ppc-battle-human-vs-machine/ Tue, 05 Sep 2017 14:00:49 +0000 http://ppchero.com/the-ppc-battle-human-vs-machine/ In this new live webinar, Acquisio’s Marc Poirier and Hanapin’s Jeff Baum will discuss what’s happening with AI and machine learning today, tips to use them to your advantage, and what will be happening in the future.

<p>The post The PPC Battle: Human vs. Machine first appeared on PPC Hero.</p>

]]> Steering An Automated Ship: How to Avoid Bidding Pitfalls [Webinar Recording] https://www.ppchero.com/steering-an-automated-ship-how-to-avoid-bidding-pitfalls-webinar-recording/ Sat, 26 Apr 2014 16:00:03 +0000 http://ppchero.com/steering-an-automated-ship-how-to-avoid-bidding-pitfalls-webinar-recording/ Back in February, Acquisio and Hanapin experts did a live webinar on Acquisio’s new Bid and Budget Management feature. As a follow-up, this webinar revisits the Bid and Management feature with insights on new case studies and the benefits of having both an automated system and a “Captain” to guide the technology. It explores new […]

<p>The post Steering An Automated Ship: How to Avoid Bidding Pitfalls [Webinar Recording] first appeared on PPC Hero.</p>

]]> Steering An Automated Ship: How To Avoid Bidding Pitfalls [New Webinar] https://www.ppchero.com/steering-an-automated-ship-how-to-avoid-bidding-pitfalls-new-webinar/ Mon, 21 Apr 2014 11:00:17 +0000 http://ppchero.com/steering-an-automated-ship-how-to-avoid-bidding-pitfalls-new-webinar/ Back in February, Acquisio and Hanapin experts did a live webinar on Acquisio’s new Bid and Budget Management feature. As a follow-up, this webinar revisits the Bid and Management feature with insights on new case studies and the benefits of having both an automated system and a “Captain” to guide the technology. It explores new […]

<p>The post Steering An Automated Ship: How To Avoid Bidding Pitfalls [New Webinar] first appeared on PPC Hero.</p>

]]> Life Made Easier: Automate Your Workflow – New Toolkit! https://www.ppchero.com/life-made-easier-automate-your-workflow-new-toolkit/ Thu, 03 Apr 2014 11:40:57 +0000 http://ppchero.com/life-made-easier-automate-your-workflow-new-toolkit/ Account Managers are always crazy busy continuously tweaking details. Automating some of your PPC workflow can help eliminate the time you spend on tedious tasks and increase your efficiency in your accounts. Make your life a little easier and start automating some of your workflow. In this new toolkit, you’ll find tools that will help […]

<p>The post Life Made Easier: Automate Your Workflow – New Toolkit! first appeared on PPC Hero.</p>

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