PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:26:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 10 Alternatives To Google And Facebook Ads https://www.ppchero.com/10-alternatives-to-google-and-facebook-ads/ Mon, 08 Feb 2021 14:15:31 +0000 http://ppchero.com/10-alternatives-to-google-and-facebook-ads/ A look at ten options available for those PPC managers who have run out of growth opportunities in Google.

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]]> Putting The Focus On Conversion Rate Optimization https://www.ppchero.com/putting-the-focus-on-conversion-rate-optimization/ Wed, 21 Jan 2015 17:15:52 +0000 http://ppchero.com/putting-the-focus-on-conversion-rate-optimization/ The focus on CRO will increase by 79% in the coming year.

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]]> Expect Growth With Yahoo Stream Ads https://www.ppchero.com/expect-growth-with-yahoo-stream-ads/ Wed, 14 Jan 2015 17:15:16 +0000 http://ppchero.com/expect-growth-with-yahoo-stream-ads/ Account managers are excited about growth opportunities for the new year, especially with Yahoo Stream Ads

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]]> Determining PPC Budget Growth In 2015 – The State Of Paid Search https://www.ppchero.com/determining-ppc-budget-growth-in-2015-the-state-of-paid-search/ Wed, 07 Jan 2015 06:00:26 +0000 http://ppchero.com/determining-ppc-budget-growth-in-2015-the-state-of-paid-search/ To make conclusions and predictions about where the market will be heading we look to The State of Paid Search survey.

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]]> The Role Of Social Networks Moving Forward https://www.ppchero.com/the-role-of-social-networks-moving-forward/ Tue, 30 Dec 2014 15:45:16 +0000 http://ppchero.com/the-role-of-social-networks-moving-forward/ Social networks play a large part in the advertising industry. As the industry continues to grow, be prepared for even more advertising platforms.

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]]> #Hanalife – Become A Hanapin Team Member https://www.ppchero.com/hanalife-become-a-hanapin-team-member/ Tue, 16 Dec 2014 17:15:21 +0000 http://ppchero.com/hanalife-become-a-hanapin-team-member/ We ’re hiring both for our Paid Search Team and for non-paid search positions.

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]]> What Is PPC Keyword Research? https://www.ppchero.com/what-is-keyword-research/ Mon, 24 Nov 2014 18:54:23 +0000 http://ppchero.com/what-is-keyword-research/ There are multiple tools that advertisers and agencies can utilize to in order to find keywords to expand their PPC accounts.

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]]> The Importance of PPC Landing Pages https://www.ppchero.com/what-is-a-landing-page/ Thu, 20 Nov 2014 21:40:53 +0000 http://ppchero.com/what-is-a-landing-page/ In the world of marketing and advertising, landing pages are typically tailored toward a specific purpose and designed to guide visitors toward your conversion goal.

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]]> How Does AdWords Work? An Overview Of Google’s PPC Advertising Platform https://www.ppchero.com/how-does-adwords-work/ Thu, 20 Nov 2014 17:21:24 +0000 http://ppchero.com/how-does-adwords-work/ With Google AdWords, an online advertising platform, a business can get great visibility even if their listing is not found within the organic search results.

<p>The post How Does AdWords Work? An Overview Of Google’s PPC Advertising Platform first appeared on PPC Hero.</p>

]]> Defining Cost-Per-Click (CPC) https://www.ppchero.com/what-is-cost-per-click/ Fri, 07 Nov 2014 18:44:06 +0000 http://ppchero.com/what-is-cost-per-click/ CPC (cost-per-click) is simply the amount advertisers have to pay every time one of their ads is clicked.

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