PPC Hero https://www.ppchero.com Fri, 02 Aug 2024 11:28:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.ppchero.com/wp-content/uploads/2024/09/cropped-ppchero-icon-32x32.png PPC Hero https://www.ppchero.com 32 32 How To Transfer Google Campaigns to Microsoft Ads https://www.ppchero.com/how-to-transfer-google-campaigns-to-microsoft-ads/ Tue, 01 Sep 2020 12:15:00 +0000 http://ppchero.com/how-to-transfer-google-campaigns-to-microsoft-ads/ Microsoft Ads has a time-saving feature that imports Google Ads campaigns. One strategist shares his tips for making the process as smooth as possible.

<p>The post How To Transfer Google Campaigns to Microsoft Ads first appeared on PPC Hero.</p>

]]> The Guide To Google Ads’ Reach Planner https://www.ppchero.com/the-guide-to-google-ads-reach-planner/ Mon, 20 Jul 2020 12:15:00 +0000 http://ppchero.com/the-guide-to-google-ads-reach-planner/ In this post, we dive into the latest version of Google Ads' Reach Planner as if we had never used it before and were creating a brand new media plan.

<p>The post The Guide To Google Ads’ Reach Planner first appeared on PPC Hero.</p>

]]> Google Ads Audience-Based Campaign Restructure Case Study https://www.ppchero.com/google-ads-audience-based-campaign-restructure-case-study/ Thu, 21 May 2020 12:15:00 +0000 http://ppchero.com/google-ads-audience-based-campaign-restructure-case-study/ Learn a new Google Ads campaign strategy focused on audience segmentation and how to leverage the segments to drive efficiency.

<p>The post Google Ads Audience-Based Campaign Restructure Case Study first appeared on PPC Hero.</p>

]]> Methods for PPC Success in Times of Uncertainty https://www.ppchero.com/methods-for-ppc-success-in-times-of-uncertainty/ Thu, 26 Mar 2020 12:15:00 +0000 http://ppchero.com/methods-for-ppc-success-in-times-of-uncertainty/ This blog covers methods to aid digital advertisers as they navigate through this period of uncertainty so they are prepared once the industry normalizes.

<p>The post Methods for PPC Success in Times of Uncertainty first appeared on PPC Hero.</p>

]]> 5 Essential Facebook Ads Audiences for 2020 https://www.ppchero.com/5-essential-facebook-ads-audiences-for-2020/ Mon, 20 Jan 2020 13:15:00 +0000 http://ppchero.com/5-essential-facebook-ads-audiences-for-2020/ This blog post describes 5 must-have audiences for Facebook advertisers and insights on how to leverage them.

<p>The post 5 Essential Facebook Ads Audiences for 2020 first appeared on PPC Hero.</p>

]]> Google Policy Ad Disapprovals: A Story of False Flags https://www.ppchero.com/google-policy-ad-disapprovals-a-story-of-false-flags/ Tue, 19 Nov 2019 13:15:55 +0000 http://ppchero.com/google-policy-ad-disapprovals-a-story-of-false-flags/ This blog post is a how-to guide if your search ads are constantly flagged for policy disapprovals, even though they are not infringing upon the policy that the algorithm is flagging them for. 

<p>The post Google Policy Ad Disapprovals: A Story of False Flags first appeared on PPC Hero.</p>

]]> Facebook Ads Event Tracking Tool https://www.ppchero.com/facebook-ads-event-tracking-tool/ Thu, 03 Oct 2019 12:15:22 +0000 http://ppchero.com/facebook-ads-event-tracking-tool/ This blog post reviews what the Facebook event tracking tool is, why you should use it, and a step by step process for how to track events with it.

<p>The post Facebook Ads Event Tracking Tool first appeared on PPC Hero.</p>

]]> Frequency Capping in Digital Advertising https://www.ppchero.com/frequency-capping-in-digital-advertising/ Mon, 26 Aug 2019 13:21:36 +0000 http://ppchero.com/frequency-capping-in-digital-advertising/ This blog post will inform you on how to manage frequency capping in digital advertising across multiple popular platforms and its importance to your strategy. 

<p>The post Frequency Capping in Digital Advertising first appeared on PPC Hero.</p>

]]> New Client New Industry? Where to Begin https://www.ppchero.com/new-client-new-industry-where-to-begin/ Mon, 01 Jul 2019 12:15:01 +0000 http://ppchero.com/new-client-new-industry-where-to-begin/ This blog post provides advertisers methods and strategies for preparing for a new client in an unfamiliar industry.

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]]> Paid Search Basics for Events https://www.ppchero.com/paid-search-basics-for-events/ Thu, 23 May 2019 12:15:41 +0000 http://ppchero.com/paid-search-basics-for-events/ This blog provides tips and insights into event-based paid search strategies surrounding audiences types and different ads to garner success.

<p>The post Paid Search Basics for Events first appeared on PPC Hero.</p>

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